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Privacy Policy

Last updated: 9 June 2026

1. Who we are

SwySwim is an independent swimwear brand based in the United Kingdom. We sell swimwear directly to customers through swyswim.com.

For the purposes of UK GDPR, we are the data controller for your personal information.

Contact: service@swyswim.com

2. What data we collect

What Why
Name & email address Processing orders, sending confirmation and shipping emails
Delivery address Shipping your order
Payment information Processed by Stripe — we never store card details
Email address (newsletter) Sending marketing emails (only with your consent)
Order history Processing returns, refunds and support queries

3. Legal basis for processing

We process your personal data under the following bases:

  • Contract — to fulfil your order, process payments and arrange shipping
  • Consent — for marketing emails (newsletter signup). You can withdraw consent at any time by emailing us or clicking Unsubscribe
  • Legitimate interest — for fraud prevention and improving our service

4. Who we share your data with

We only share your data with trusted third parties who are necessary to fulfil your order:

  • Stripe — payment processing (stripe.com/gb/privacy)
  • Royal Mail / courier services — delivery of your order
  • Hostinger — website and email hosting

We do not sell, rent or trade your personal data with any other third parties.

5. How long we keep your data

Order data (name, email, address) is kept for 7 years to comply with UK tax and accounting obligations. Newsletter subscriber data is kept until you unsubscribe. You can request deletion at any time by emailing service@swyswim.com.

6. Your rights under UK GDPR

You have the right to:

  • Access the personal data we hold about you
  • Correct inaccurate data
  • Delete your data ("right to be forgotten")
  • Restrict how we process your data
  • Port your data to another service
  • Object to processing based on legitimate interest
  • Withdraw consent for marketing at any time

To exercise any of these rights, email us at service@swyswim.com. We will respond within 30 days. If you are not satisfied with our response, you have the right to lodge a complaint with the ICO.

7. Cookies

Our website uses only functional cookies (e.g. shopping cart storage) which are strictly necessary for the site to work. We do not use third-party advertising or tracking cookies.

8. Security

Your data is transmitted over HTTPS. Payments are processed entirely by Stripe — we never see or store card numbers. Our servers are hosted by Hostinger in the EU.

9. Changes to this policy

We may update this privacy policy from time to time. The date at the top of this page shows when it was last updated. Significant changes will be communicated by email.

Questions about this policy?
Email us at service@swyswim.com and we'll be happy to help.